Online gambling has experienced significant growth both in popularity and in usage. Nowadays, going to a casino in person is no longer mandatory, although it is still an amazing experience. As a matter of fact, people can now gamble wherever they are using their computer, mobile phone or some other device. It’s safe to say that the gambling industry has entered the digital age.
As every feature in the online world, online gambling is driven by consumer needs and expectations. These needs create trends that online casinos must follow, in order to remain relevant and competitive in the market. That being said, here are a few of the online casino and gambling trends for 2019.
Improved game design
Modern technology is the main disruptor when it comes to any industry that operates online. The gambling industry is experiencing quite a change thanks to the newest technological advancements. Today, it’s not just the game design that’s improving but the variety of games as well. For example, the live casino feature has become increasingly popular among consumers. With that in mind, game design with a focus on live casino feature is bound to become more present at every online casino.
Consumers these days have an opportunity to personalize their experience and enjoy a multitude of games that are available on all devices. This is especially true for mobile devices as consumers are relying on their smartphones and tablets more and more. That being said, new and improved mobile games are here to provide consumers with the best gambling experience possible.
Cryptocurrencies and gambling
One of the most important aspects of online casinos is the convenience they provide to their customers. In most cases, providing convenience came down to enabling multiple payments and payoff options, as well as accepting various currencies. One of the newest trends that’s about to add more value to convenience is the introduction of cryptocurrencies.
Now, consumers can deposit or be paid off in cryptocurrencies, such as Bitcoin. Since online gambling is digital it’s only logical that digital currencies become available through online casinos as well. This method of cash exchange provides consumers with additional anonymity when it comes to online gambling.
Augmented and virtual reality
Augmented and virtual reality, or AR and VR technology for short, has been in development for some time now. However, recently, this technology has seen some serious improvements and development. So much, in fact, that it’s taken various industries by storm these days. The online gambling industry is no exception. The AR and VR trend has a potential to reshape the online gambling experience as we know it and it has gained significant momentum as well.
The main reason is that online casinos want to improve and provide a whole new level of experience for their customers. 2019 might be the year where VR and AR experiences will become a standard feature in online casinos. As an example, a new 360°-view experience alongside taking a seat at a live casino table through VR simulation are just some of the features that will be available as a part of a new online gambling experience.
Focus on the security
As with everything else online, the primary concern of consumers in the online gambling industry is security. Cyber threats have become quite common and more sophisticated, and consumers want to ensure that their sensitive information at online casinos, as well as their earnings, are properly secured. This trend has led to more development and research for the security of consumers in the online gambling industry.
This is especially true due to the high increase of mobile device users. Today, online casinos are looking for a reliable security solution for their customers. With the advancement in modern technology, new solutions arise and are bound to be implemented in 2019. For example, biometric and fingerprint scans may replace username and password logins for online casinos.
Every industry these days relies on the latest trends. These trends are oftentimes created by the latest tech, as well as consumers themselves. Online casinos and gambling companies must stay up to date with the latest trends, in order to remain relevant to customers and have a chance to outrun their competition. On the other hand, those who fall behind will, of course, risk losing customers to their competitors.